By Dave Antis
•
08 Nov, 2021
It is no secret that today’s buyers have shorter attention spans. This is why captivating media is so important when it comes to attracting the right buyer for your property. However, you can have the captivating media your property deserves and still get lost in the online website shuffle. Today’s home buyer starts their search online and having a platform that is shareable, holds all of your listing’s media, and is attention grabbing is key to standing out. This is why property websites are a must have marketing tool for today’s agents. Let’s take a look at five reasons why property websites can be a game changer in today’s marketplace: 1) You Are In Control Zillow, Truila, Homes.com, and so many other real estate listing aggregate sites can generate leads for your listing. However, you are directly competing with other agents on these platforms. Having your own property website gives your listing a true online home base. It is a space where you control all the content present on the page. You do not have to compete with other agents or risk a possible lead contacting a rival agent instead of you. 2) Capture Every Potential Lead When a potential buyer lands on your property’s website you are the only contact listed. This is a huge difference from what other aggregate property websites have to offer. This means less lost leads due to clients contacting a different agent, like what some realtors experience on Zillow. 3) All of Your Properties Media in One Digital Space You have purchased your luxury photography package, a stunning video shoot, and a life-like Antis 3D Tour of your space, but now you need an easy to navigate online platform to host all of this content. With a property website you can easily host all of your media in an organized and easy to view layout. This will ensure you get the most out of these amazing services and help turn window-shoppers into buyers. 4) It is Easy to Promote Having a one stop spot for all your digital marketing media is a game changer when looking to promote your listing. With a dedicated property website you no longer need to worry about having multiple links for each marketing resource. Now getting your content in front of potential buyers is just one click away. 5) Stand Out When Pitching For New Listings The ability to pitch a customized property website to potential clients will set you apart when trying to win their listing. Sellers will instantly feel that you value their property as much as they do. Being able to show potential sellers a custom website that can house all of the listing media makes you standout and puts you at an advantage to win the listing. At the end of the day property websites ensure that your listing will have it’s own home on the web. This means one space for all your listings media with more potential buyers contacting you about your listing. With custom property websites as low as $50 from Antis Media, it has never been easier to get a customized online home for your listing. Click the link below to order your property website today or you can give us a call at (855) 268 - 4733.